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About the product

Built around the realities of Ad Ops.

TraffiqGen helps campaign teams spend less time reconciling media plans, creative matrices and optional platform exports. The beta brings campaign source files together, identifies potential mismatches and creates a structured output for human review before activation.

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TRAFFIQGEN / WORKFLOW BETA SOURCE WORKBOOKS Media plan MARKETFORMAT UKDisplay CAVideo AUDisplay Creative matrix ASSETSIZE Banner_A300×250 Video_B15s Banner_C728×90 Platform export PLACEMENT PL-10288 PL-10289 Optional Cross-file checks Trafficking-ready output REVIEW FIRST MARKET PLACEMENT REVIEW STATUS UK Display / 300×250 Matched CA Video / 15s Matched AU Display / 728×90 Review ILLUSTRATIVE WORKFLOW · HUMAN QA BEFORE ACTIVATION
Flexible
Support for different campaign file layouts
Cross-file
Match creatives, placements and campaign fields
Review-first
Surface uncertain or missing values
Human-led
Check outputs before campaign activation
Why TraffiqGen Exists
The problem is universal.
The solution was overdue.

Campaign teams often juggle inconsistent media plans, creative matrices and platform exports. TraffiqGen is being developed to reduce repetitive preparation work while keeping important decisions and checks with the people running the campaign.

Time is your most valuable resource
Every hour spent on a trafficking sheet is an hour not spent on strategy, optimisation, or client relationships. Repeated across campaigns, the lost time adds up.
The same mistakes, every time
Creative names with underscores vs spaces. Missing TRK codes. Wrong placement IDs. The errors that cause Ad Ops back-and-forth and delayed launches are almost always avoidable.
Every agency has this problem
The challenge spans in-house teams, independent agencies and larger media networks: preparing campaigns often means reconciling the same information across multiple spreadsheets.
Flexible structure detection makes it solvable
TraffiqGen's current beta uses rules and schema inference to detect likely sheets, header rows and campaign fields across different layouts, then cross-checks relationships between files instead of relying on one fixed template.
Less time reconciling campaign files. More time reviewing the decisions that matter.
The TraffiqGen approach
A review-first workflow for campaign teams
Get in Touch
Questions? Let’s talk.

Whether you want to discuss a team or agency plan, request a demo, or just want to find out more — reach out directly.

Learn the workflow
Understand trafficking sheets and source files
Read guide →
Email
traffiqgen@gmail.com
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